Greggs, matcha and Pilates. Are those three things you ever thought would go hand in hand? Whether your answer is yes or no, Greggs has officially entered its matcha era, announcing a brand-new iced matcha range launching nationwide on Thursday 5th February.
The new offering includes a trio of flavours – Original, Vanilla and Strawberry – adding a fresh newoption to Greggs’ already expansive menu. Matcha lovers will know that while the drink may be delicious, it often takes a little more from your wallet than it should. Greggs’ new iced matcha range, however, starts from just £3, making it one of the best-value iced matcha’s on the high street.
But Greggs isn’t stopping at drinks alone. Pushing the boat out even further, the brand is blending wellness with pastry by opening Greggs: Matcha & Move – its first-ever Pilates studio – for a limited time only on Friday 13th and Saturday 14th February in central London.
The one-of-a-kind pop-up will invite guests to take part in a 30-minute Greggs-themed Pilates session.. After class, attendees will be treated to a complimentary iced matcha from the new range, alongside a well-earned Greggs Sausage Roll.
Guests will also receive an exclusive bundle of limited-edition merchandise, including a Greggs-branded Pilates mat, tote bag, sweat towel, socks and cap, with the option to personalise their tote at an on-site embroidery station.
General booking for Greggs: Matcha & Move opens on Friday 6th February at 12pm via links shared on Greggs’ Instagram and TikTok, with tickets priced at £10.
Whether it’s a unique Valentine’s plan or the ultimate Galentine’s activity, the pop-up offers a playful way to celebrate the launch, combining Greggs’ new iced matcha range with a unique wellness experience.
